One year before the presidential election, the media landscape is taking shape, with the establishment of major ideological poles, themes and framing - more or less favorable - on which currents and candidates will have to compete. A bit like tennis: the players each have their favorite ground. And we remember how, in 2016-2017, the press "prepared the ground" by displaying the face of Emmanuel Macron on all its front pages.
If his plan is to make Europe 1 the radio equivalent of CNews, the French businessman would then build a media center capable of further normalizing far-right speeches, speech hostile to officials, to protection. social ...
Le Stagirite is now deciphering Bolloré's media strategy.