Far from me the idea of passing for an odious phallocrate (anyway we are rather between guys here ^^) but, AMHA, there are limits in equity and equality that are being franchised and this with impunity ...but above all in the indifference of the French (yes it's of you that I speak) the most total!
I speak, some will have it can be noticed too, of the last campaign of Adopte A guy who literally shocked me: man actually becomes a consumer product for women (the object man what ... what ladies you have certainly suffered, so what is the goal: you want to get revenge?), 1er shock ...
2meme shock: nobody is offended ... (I have seen or read no reviews in the media about it ...)
3this shocking element: this campaign was extremely massive, I would say that more than half of the billboards I saw in Strasbourg displayed it ... one wonders where the budget comes from ... (especially if 'is on a national scale but listed Ardennes I have not seen anything ...)
In short here 2 photos of illustration of this sexist campaign taken in Strasbourg the 14 August 2017.
Then obviously one could argue on the humor of advertising, ok I accept but I am quite sure that the reverse iconography (the woman in the basket) would be attacked in all possible ways (tag, justice, media ...) by I do not know what association of "defense the right "of women ... (moreover the defense of what rights? Do they not have the same rights, at least purely legally speaking in France, as men for decades?)
The reminder and the correspondence is clear, had indeed been the case with the pouch of the artist Saez (destroyed by the media, censored ...).
Photo that was clearly ironic since it accused the consumer society (ah yes it did not please either ...) and wanted to break the image of the woman object ...
In the case of AdopteUnMec, we are purely in a commercial advertising marketing message, it is much more serious ... in my opinion (we are logically more tolerant with artists ...)
Hey what guys, wake up there ... where will we be in 20 years?
I only defend equality, do not deceive yourself in reading this message and I adore women (except the pure and hard feminists whose methods assimilate to fascism and who believe themselves superior to men and still reinforce the inequalities men women ... band of nazes ^ ^) but there there is clearly in this campaign a degradation of the image of the man who does not indign anybody ...
Moreover, one can ask the question if the site AdoptAneMeuf would have been ... simply ... possible? (because also attacked from all sides)
Finally, when I show these photos to a Belgian friend, he is offended like me ...
And you? Dear Friends What do you think? I am completely beside the plate or is it really the company that slips out there?
QED