Frugal innovation: Jugaad

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raymon
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Frugal innovation: Jugaad




by raymon » 24/03/14, 12:00

I really like this way of seeing "DIY" and I practice it regularly, what do you think?

http://www.lemonde.fr/economie/article/ ... _3234.html

For a few years, the know-how and the creativity of Indian researchers, educated in a context of frugality and not western abundance, have inspired researchers from developed countries.

Navi Radjou, French of Indian origin, innovation consultant currently based in Silicon Valley, has done a lot to popularize this state of mind whose name, "jugaad", comes from a Hindi word meaning "knowing how to manage and find solutions under hostile conditions ".

In French, innovation "jugaad" is translated as "frugal innovation", that of which the objective is to find radically new solutions, but economical in raw materials and energy. In short, inexpensive ... but very clever.

The book that Navi Radjou co-signed with Jaideep Prabhu, professor at the Judge Business School at the University of Cambridge (United Kingdom) - where Mr. Radjou previously taught - and Simone Ahuja, consultant specialist in innovation, explains the main principles of this new mode of innovation management.

Its market is that of the "upper middle of the pyramid", specify the authors. They illustrate this with numerous examples, drawn from their experience in emerging countries, but also developed.

TASTY EXAMPLE

Because if General Electric had been a pioneer among Western companies by marketing in the United States an electrocardiograph designed in 2007 for residents of remote Indian villages, many companies have followed its example. Renault in particular.

It is significant that Carlos Ghosn, president of Renault-Nissan, wrote the preface to the book. Among the examples that enamel it, that of Kanas Das' bike is quite tasty. This resident of northern Assam, who commuted to work by bike, found a way to transform the many potholes on the roads he took into assets.

He equipped his bike with a converter transforming the energy of the shock absorber, compressed by the holes in the road, into energy transmitted to the rear wheel. Results: the more bumps, the faster the bike goes!

To innovate in "jugaad" mode, it is not a question of stripping a Western product of the superfluous, specify the authors. "The quest for simplicity does not run counter to progress", testifies Christophe de Maistre, president of Siemens France, one of the nine French leaders called upon to testify in this hopeful work.


https://www.google.fr/search?q=jugaad&c ... 80&bih=602
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by elephant » 24/03/14, 18:45

must say: when time is not expensive and we are not too picky about safety (and pollution)

On the other hand, it must be recognized that the non-jugaad is a producer of jobs. It is not the same planet. Do you have concrete examples?
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by Ahmed » 24/03/14, 21:07

I have practiced a lot and sometimes even now (I have more technical means at my disposal, which is a hindrance).

It is still in this way that concocts concepts ... :D

It must be understood that everything rests on inventiveness, autonomy and direct non-transposability (contrary to a market concept).

This negentropic approach is particularly suited to a "rustic" environment and could be of great service to those who devote themselves to it when the technological clash occurs ...
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by raymon » 24/03/14, 22:40

On the other hand, it must be recognized that the non-jugaad is a producer of jobs. It is not the same planet. Do you have concrete examples?

It is not a producer of jobs and therefore not really useful to the capitalist system but on the other hand very econologist. Do we need work, I would rather say that we need money.
In the genre I am thinking about improving my electric cumulus. that is to say run a black pipe on my roof and a storage in a recovery water heater before the electric water heater. I'm going to do a dedicated topic.

Here are some fun examples:

http://www.lexpress.fr/emploi/business- ... 02445.html

the Indian Space Research Organization (ISRO) successfully designed and launched Mangalyaan, the satellite for Mars, in just 18 months and having invested only $ 73 million (less than the plane cheaper than Boeing!). A challenge compared to NASA, which has invested $ 671 million and 5 years of work to develop MAVEN, the American probe intended to study the atmosphere of Mars, launched last November 18. How is it possible that ISRO was able to execute its space project three times faster and while spending ten times less than NASA? His secret: the jugaad.
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by Ahmed » 25/03/14, 20:31

Okay, as far as "direct non-transferability" is concerned, the message from Raymon, shows that once again that everything is soluble in STM ...

It also proves that the markets of rich countries have become insufficient for the reproduction of capital and that expansion to marginal markets has become necessary: ​​once again, the increase in sales must (should?) Compensate for a price reduced unit ... A scissor curve that cannot be infinite.
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by raymon » 26/03/14, 07:42

Ahmed could you use clearer language for those who do not have a degree in economics.
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by Ahmed » 26/03/14, 19:13

The language of economics is a mathematical normalism far removed from that of my messages.
I am sorry if for the sake of brevity my message is not a model of clarity.
But I can translate! 8)
"non-direct transposability": I wanted to say that the Jugaad spirit was not applicable, transposable to industry because it requires a good dose of "resourcefulness" with the particular materials available to everyone ... ( but what follows shows that this transposition can work at the level of product design).

"STM" = Totalitarian Merchant System = capitalism.

"Reproduction of capital": the starting capital is used to buy raw materials, working time, tools, energy ... it is transformed into a commodity and sold to return in the form of initial capital + profit or profit.

"marginal market": market less advantageous than the original market.

"once again, the increase in sales must (should?) make it possible to compensate for a reduced unit price ..." conventionally, any productivity effort (increase in productive capacity) results in a unit reduction in the selling price ( to sell production and amortize investments), this unit reduction translates into a gain on the total volume sold.
The "scissor curve" graphically represents this phenomenon: the unit price curve goes down, while that of the total gain increases.
Drawn on the same graph (but not with the same value scales) these curves intersect at a given moment; it is quite obvious that these curves are coherent only for a restricted amplitude *; this is one of the major current problems, since as the unit price falls, the quantity of goods that must be sold to be profitable grows exponentially => planned obsolescence, depletion of resources, hardening of working conditions, mass unemployment, pollution and damage to biodiversity ...

* There is necessarily a unit price such that, whatever the additional quantity of goods sold, this reduction cannot be compensated.
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